The Architect, The Hero and The Girl Next Door! Interview with Nils Vesk from Ideas with Legs

Nils Vesk, Reinvention Renegade, Public Speaker and Extreme Athlete comes into the studio today to have a good discussion on archetypes and how they can help your personal brand and business. Nils has worked around the globe, leading companies such as Nestle, HP & Pfizer turn to Nils Vesk to share his unique game-changing innovation techniques for formulating commercial insights, ideas, extraordinary customer experiences and irresistible products. Nils Vesk is an international authority on innovation and the inventor of the ‘Innovation Archetypes Process’.  This process enables common people to create uncommon market-leading innovation that empowers organisations to forge forward in new markets, whilst driving incredible commercial returns. Nils’s captivating storytelling coupled with his practical innovation processes consistently increase learning transfer and create commercial gains. In fact, his most recent client, a major US manufacturer R&D team, doubled their innovation output in the 12 months following his engagement.  Put simply, audiences who work with Nils shift from creating insignificant ideas to becoming indispensable idea generators that continue to realise innovation for years to come. Nils unpacks the million-dollar innovation principles used to create rapid growth for the future. This enables organisations to shift from being on the back foot to identifying and seizing the customers of the future. Equipping them to rapidly invent the products, processes and services that create raving fans and insatiable customer desire.  Nils is a Certified Speaking Professional (CSP) Certified Speaking Professional (CSP), the designation held by fewer than 10% of professional speakers globally. Nils is the author of a number of books including Ideas with Legs - how to create brilliant ideas and bring them to life, and Innovation Archetypes - principles for world-class innovation. You can find out more about Nils at https://ideaswithlegs.com/nilsvesk  How to help the Show :) How good is the new intro and outro? Flash eh? I have ditched Anchor for podcast.co and how edit with Audition. The best things in life are free: Leave a 5 star review on Apple Podcasts or check out my YouTube channel: 12 Hats TV. Leave me a message via Speakpipe: https://www.speakpipe.com/12hatsmedialab and who knows I may replay the message next episode! Become a Patreon supporter today! As little as $5 US per month gets you exclusive bonus content, ad-free content and loads of other goodies when you sign up to the Bunker Buddy tier. www.patreon.com/12hatsmedia Equipment Used: I record with and highly recommend the Blue Yeti Snowball Microphone. They are perfect for podcast newbies! Get yours at https://amzn.to/2uCkAzC Recording away from the studio? I use the Rode SmartLav Lapel Microphone https://amzn.to/2Gw6LFn I also highly recommend the Zoom H6 Recorder whenever 2 or more guests drop in https://amzn.to/2t3BnuZ