The Art of Avoiding Selective Messaging

Featuring Charles Lubecke, Management Team Member and Head of Marketing for Q-Railing

Episode 231 of the The Kula Ring podcast, hosted by Kula Partners, titled "The Art of Avoiding Selective Messaging" was published on April 18, 2023 and runs 30 minutes.

April 18, 2023 ·30m · The Kula Ring

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Summary

Too often in life we are told we can choose one. This or that. But what if we could do away with that? Charles Lubecke and Q-Railing are doing just that, with messaging tailored to one area of the market that doesn’t leave the other areas behind. He shares some of his experience in creating messaging that is inclusive of the very different professionals that will engage with it.

Episode Description

Too often in life we are told we can choose one. This or that. But what if we could do away with that? Charles Lubecke and Q-Railing are doing just that, with messaging tailored to one area of the market that doesn’t leave the other areas behind. He shares some of his experience in creating messaging that is inclusive of the very different professionals that will engage with it.

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