The Art of Brand Building (w/ Vibha Harish)

Everyone knows of the biggest brands in the world today - Apple, Microsoft, Coca-cola etc., but not very many know of their journeys from conception, to execution, to success. On Episode 2, I am joined by Vibha Harish, founder of Cosmix, one of India's fastest growing health and wellness brands. At just age 25, Vibha has begun building an empire, finding herself named in the Forbes 30 under 30 list in Asia in 2021. Her brand is taking the nation by storm, and on this episode I pick her brain on the art of how she managed to build a brand out of what was just an idea.