EPISODE · Mar 18, 2025 · 41 MIN
The Art of Brand Storytelling with CMO Will Misselbrook
from Enterprise Alchemy · host Leadership Success
In this episode of the Enterprise Alchemy podcast, Will Misselbrook, Chief Creative and Brand Officer at LA Galaxy. shares insights from his early experiences in music videos, his transition into advertising, and the significant shift towards brand storytelling at Coach. He highlights the challenges and strategies involved in transforming a brand's identity and the importance of taking educated risks in marketing.
What this episode covers
In this episode of the Enterprise Alchemy podcast, Will Misselbrook, Chief Creative and Brand Officer at LA Galaxy. shares insights from his early experiences in music videos, his transition into advertising, and the significant shift towards brand storytelling at Coach. He highlights the challenges and strategies involved in transforming a brand's identity and the importance of taking educated risks in marketing.
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The Art of Brand Storytelling with CMO Will Misselbrook
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