The Art of Marketing Kraut Ft. Mac Anderson (Cleveland Kitchen)

from Marketing Moves · host VividFront, LLC

In this episode of Marketing Moves, we sat down with Mac Anderson, co-founder and chief commercial officer of Cleveland Kitchen, the top kraut and kimchi brand in the U.S. Mac shares the journey from farmers' markets to CPG success, revealing key marketing strategies, the power of influencer partnerships, and the role of consumer education in promoting fermented foods. Discover how Cleveland Kitchen blends quality, sustainability, and community to thrive in a competitive market.

Episode metadata supplied by the publisher feed · Published Jan 3, 2025

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The Art of Marketing Kraut Ft. Mac Anderson (Cleveland Kitchen)

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