EPISODE · Apr 5, 2023 · 44 MIN
The Art of Pricing Luxury Properties
from Estate of Mind — The Art of Selling Luxury Real Estate · host Jack Miller, Tami Simms
Topics and Questions You’ll Uncover During this Episode:How can you correctly price the unique features of a luxury home? What features do luxury buyers want the most?What challenges can make pricing a luxury home complicated?What are some of the most outrageous amenities only found in a luxury home?Resources Mentioned within Episode:The Institute for Luxury Home Marketing
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What this episode covers
Tami Simms is joined by Jack Miller. In this episode, the duo breaks down the art of pricing luxury property. They also discuss why pricing luxury homes is a unique undertaking and what listing agents can do to identify and accurately price a luxury home. [00:00] The Art of Pricing Luxury Homes [02:54] Factors That Impact the Value of a Luxury Home [05:25] Amazing Features Only Found in Luxury Homes [09:43] How to Factor in Unique Features Into the Price of a Home [12:58] How to Come Up with a Practical Price for a Luxury Home [18:37] What Luxury Buyers Need to Know About Home Appraisals [20:48] Ways to Keep Your Seller's Expectations In Check [28:31] Factors That Could Force Jack to Turn Down a Listing [33:08] Why No Marketing Strategy Can Overcome Incorrect Pricing [35:40] How to Uncover the Value of Unique Features in a Luxury Home
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The Art of Pricing Luxury Properties
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