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EPISODE · May 5, 2026 · 43 MIN

The Art of the Deal: EU and ASEAN Trade and the Power of Cinema

from The Bridge: Europe's Indo-Pacific Podcast · host 9DASHLINE

In this episode, we are joined by Bernd Lange MEP, Chair of the European Parliament's Committee on International Trade, for an in-depth conversation on the latest developments in EU trade negotiations with ASEAN partners — including Thailand, Malaysia, and the Philippines. We explore what these talks mean for the future of Europe's geoeconomic engagement in the region and discuss the various issues on the road to agreement. And because diplomacy isn't only conducted in negotiating rooms, we also turn to the power of the big screen — examining how European and Southeast Asian cinema is emerging as a compelling soft power tool, with Richard revealing his top movie picks. Best sure to check out our sister series: Musyawarah Disclaimer: The opinions expressed in this series solely reflect the point of view of the hosts and can in no way be taken to reflect the position of the European Parliament or the European Union.

Episode metadata supplied by the publisher feed · Published May 5, 2026

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The Art of the Deal: EU and ASEAN Trade and the Power of Cinema

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