The attention economy and streamers' pivot to ad tiers

What this episode covers

In this episode, Rahul Patel is joined by Anna Kerr who discusses how in todays attention economy, formats such as TV and gaming can compete with or complement each other. Sam Nursall also joins to talk about his latest research on the strategy behind the international ad-tier rollouts of the major US-based streaming services.Production by Rory Gooderick.Follow Ampere Analysis on Twitter: @AmpereAnalysisSign up to The Amp weekly newsletter here Hosted on Acast. See acast.com/privacy for more information.

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This episode is 34 minutes long.

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This episode was published on October 31, 2024.

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In this episode, Rahul Patel is joined by Anna Kerr who discusses how in todays attention economy, formats such as TV and gaming can compete with or complement each other. Sam Nursall also joins to talk about his latest research on the strategy...

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