EPISODE · Dec 14, 2020 · 9 MIN
The Australian Consumer Appliances Market Remains Resilient during COVID-19
from Euromonitor Podcasts · host Euromonitor International
In 2020, Australian consumer confidence remained low and incomes were devastated by the coronavirus pandemic. However, government stimulus packages helped Australian consumers - and some appliance segments grew as a result. Smaller appliances were boosted not only by lower unit prices, but also due to the fact that consumers spent more time at home. These trends also boosted the sales of food preparation appliances. Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.
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What this episode covers
In 2020, Australian consumer confidence remained low and incomes were devastated by the coronavirus pandemic. However, government stimulus packages helped Australian consumers - and some appliance segments grew as a result. Smaller appliances were boosted not only by lower unit prices, but also due to the fact that consumers spent more time at home. These trends also boosted the sales of food preparation appliances. Lots of brands claim to be number one… but can they prove it? At Euromo...
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The Australian Consumer Appliances Market Remains Resilient during COVID-19
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