The B2B Marketing Revolution episode artwork

EPISODE · Jun 14, 2025 · 25 MIN

The B2B Marketing Revolution

from Everyday MBA · host Kevin Craine

Lori Turner-Wilson discusses her book "The B2B Marketing Revolution," and ways that B2B businesses can transform their marketing efforts and drive growth. Lori is the founder and CEO of Red Rover Company, a firm that specializes in transforming B2B marketing from a cost center into a predictable growth engine. Listen for three action items you can use today.  Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Episode metadata supplied by the publisher feed · Published Jun 14, 2025

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The B2B Marketing Revolution

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