EPISODE · Oct 1, 2024 · 27 MIN
The Barriers to Product Adoption Are Not What You Think (with George Brooks)
from The Product Manager · host Hannah Clark - The Product Manager
Product adoption can sometimes feel as elusive as catching lightning in a bottle. There are myriad reasons why users might resist adopting new products, from the fear of change to the comfort of established routines.In this episode, Hannah Clark is joined by George Brooks—Founder and CEO of Crema—to explore these challenges and draw out actionable insights for product leaders.Resources from this episode:Check out this episode's sponsor SprigSubscribe to The Product Manager newsletterConnect with George on LinkedInCheck out Crema
What this episode covers
Product adoption can sometimes feel as elusive as catching lightning in a bottle. There are myriad reasons why users might resist adopting new products, from the fear of change to the comfort of established routines. In this episode, Hannah Clark is joined by George Brooks—Founder and CEO of Crema—to explore these challenges and draw out actionable insights for product leaders. Resources from this episode: Check out this episode's sponsor SprigSubscribe to The Product Manager newsletterConn...
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The Barriers to Product Adoption Are Not What You Think (with George Brooks)
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