The Basics of Pricing for eCommerce

When it comes to pricing your goods or services online, it can be tricky to offer reasonable prices and great quality while keeping your business’ health in mind. From key calculations you should keep in mind to unexpected costs like warehousing or customer service, we hear from one Atlanta based business owner who is optimizing its unisex lifestyle clothing brand for eCommerce.

Episode 4 of the Paying it Forward, a podcast by Square podcast, hosted by Chris Duncan, Priya Malani, titled "The Basics of Pricing for eCommerce" was published on July 29, 2021 and runs 16 minutes.

July 29, 2021 ·16m · Paying it Forward, a podcast by Square

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Summary

When it comes to pricing your goods or services online, it can be tricky to offer reasonable prices and great quality while keeping your business’ health in mind. From key calculations you should keep in mind to unexpected costs like warehousing or customer service, we hear from one Atlanta based business owner who is optimizing its unisex lifestyle clothing brand for eCommerce.

Episode Description

Guests featured in this episode:

Today's small business owner: Chris Duncan, co-owner and marketing manager of Honor Roll Clothing, a unisex lifestyle apparel brand in Atlanta, Georgia
Today's expert: Priya Malani, founder and CEO of Stash Wealth, a financial planning and investment management firm in New York, New York

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