The Beemer Trap
from Today in Digital Marketing Hosted by Tod Maffin
The Beemer Trap: How adopting your customers’ nicknames for your brand can hurt you. Gen Z has a new app and it’s already driving sales. Can you run ads on a chat application? Discord is trying. And what happens to AI when you unplug it — and it knows that you’re doing it. . Today’s story links . 📰 Get our free daily newsletter 📈 Advertising: Reach Thousands of Marketing Decision-Makers 🌍 Follow us on social media or contact us . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ “Skip to story” audio chapters ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us.
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The Beemer Trap: How adopting your customers’ nicknames for your brand can hurt you. Gen Z has a new app and it’s already driving sales. Can you run ads on a chat application? Discord is trying. And what happens to AI when you unplug it — and it knows that you’re doing it.
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