EPISODE · Oct 27, 2025 · 24 MIN
The behavioural psychology of decision-making
from Beyond The Capital from SuperTech
Beyond The Capital is the podcast series from SuperTech that explores the professional services tech scene outside of London. We’re also on the AdviserTech Show podcast feed.This is a special four-part mini-series in partnership with the Women in Finance Collective, a new network to promote and support women who work in finance and fintech in the Midlands.In this episode, host Hilary Smyth-Allen speaks to Amira Norris, Co-Founder of The Mentor Standard, and Julie Goddard, Business Psychologist and Founder of The Success Architect. They explore the role of behavioural psychology in leadership and decision-making, and how high-stakes environments, such as finance, shape it.They discuss:Why clarity matters more than confidence when making decisionsThe impact of constant pressure and uncertainty post-CovidHow trust underpins effective leadership and team performanceAvoiding the 'false sense of urgency' in tech-driven changeRethinking 'imposter syndrome' and why self-doubt can be healthyLinks:To find out more about SuperTech WM click here.To find out more about Moneyinfo click here.To find out more about Jigsaw Tree click here.To find out more about the Women In Finance Collective click here.To find out more about The Mentor Standard click here.To find out more about The Success Architect click here. Hosted on Acast. See acast.com/privacy for more information.
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The behavioural psychology of decision-making
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