The Behavioural Science Behind Rory Sutherland's B2B Marketing Framework 👀 episode artwork

EPISODE · Jun 20, 2024 · 45 MIN

The Behavioural Science Behind Rory Sutherland's B2B Marketing Framework 👀

from Memes & Machines · host Oliver Yonchev & Catty Berragan

This week's topics include: 🫱Algorithms: Some of the key touch points and trends to accelerate your visibility. 🫱B2B marketing: How Rory Sutherland's philosophy on B2B marketing is reframing the science behind what really matters. 🫱How will ad companies look in the future. 🫱The burden of choice: How AI is supplying the through balls for more shots on goal. Memes & Machines is a podcast for marketers, entrepreneurs or anyone who wants to understand how to capture attention. Oliver Yonchev & Catty Berragan have supported the world's biggest brands for over a decade and want to give you their unfiltered, honest and occasionally humorous opinions on the industry. Follow Catty on LinkedIn: / cathal-catty-berragan-8a2270a0 Follow Oliver on LinkedIn: / oliveryonchev 

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The Behavioural Science Behind Rory Sutherland's B2B Marketing Framework 👀

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This episode was published on June 20, 2024.

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This week's topics include: 🫱Algorithms: Some of the key touch points and trends to accelerate your visibility. 🫱B2B marketing: How Rory Sutherland's philosophy on B2B marketing is reframing the science behind what really matters. 🫱How will ad...

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