The Belle of the Ball Says, "You've Got Mail!"

On episode #64 of the Rethink Marketing Podcast,   Colin and Eric give big props to email marketing.  As a tactic in the marketing arsenal it is under used, under appreciated and  misunderstood.   In today's marketing culture the  demand for personalized and human connections with audiences is paramount! Audiences are people after all.   Email as a marketing tactic can and should be playing a part in that connection.  Take a listen and think about utilizing a tactic that warrants a place in your overall strategy.  Email is not the ugly duckling, it is the belle of the ball!You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.Visit the Rethink Marketing Podcast website  to learn more about the show  or just peruse our guest list and all episodes.We would love to hear from you.  Your questions, comments and feedback is not only welcome but appreciated!  Let us know what you're rethinking by emailing us at: [email protected].  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include  size and mailing address with your comments! Learn more about your ad choices. Visit megaphone.fm/adchoices