EPISODE · Oct 7, 2025 · 11 MIN
The BEST Advertising Tutorial For Beginners (New Update)
from Relationship Marketing · host Brad Smith
How to Calculate Your Advertising Budget Across Multiple Platforms (Free Tool) - Try it free here https://www.automationlinks.com/system.Learn how to calculate the exact advertising budget you need across multiple platforms using our free tool. This step-by-step tutorial shows you how to choose the right platforms, allocate your budget using the 50/30/20 rule, and build relationships with prospects over 3 months.What You'll Learn:• How to choose the right advertising platforms for your business type• Why you need to show ads 24 times across 3 different channels• How to allocate budget using 50% top funnel, 30% middle funnel, 20% bottom funnel• Why month 3 is when the magic happens with advertising results• How to track website visitors and attribution with proper tools• The biggest mistake people make with top of funnel advertisingCommon Problems This Solves:• Wasting money advertising on wrong platforms• Not knowing how much budget to allocate per platform• Expecting immediate results from advertising campaigns• Running ads without proper tracking and attributionChapters:0:00 - How to choose your business type for advertising0:30 - How to select the right advertising platforms for your customers1:15 - How to calculate monthly website visitors and average order value2:00 - How to allocate advertising budget across multiple platforms3:30 - How to use 50/30/20 budget allocation rule4:45 - How to plan for 3-month growth projections6:00 - How to create top of funnel ads that build relationships7:30 - How to set up middle funnel retargeting campaigns8:15 - How to design bottom funnel ads that convert9:00 - How to track website visitors and attribution properly4 Common Questions with Simple Answers:Q: How much should I spend on advertising each month?A: Set aside 5-10% of your revenue for advertising. If you make $20-40K monthly, budget $2-3K for ads across multiple platforms.Q: Which advertising platforms should I use?A: Choose 3 platforms where your customers actually hang out. Think about where they check family updates (Facebook), professional content (LinkedIn), and entertainment (TikTok).Q: When will I see results from my advertising?A: Month 3 is usually when the magic happens. It takes time to build relationships - expect zero to few conversions in month 1, some interest in month 2, and real results in month 3.Q: What's the biggest mistake people make with ads?A: Asking people to buy immediately in top of funnel ads. Instead, educate and provide value first. Don't ask them to click to your website until they've seen you multiple times.
What this episode covers
How to Calculate Your Advertising Budget Across Multiple Platforms (Free Tool) - Try it free here https://www.automationlinks.com/system.Learn how to calculate the exact advertising budget you need across multiple platforms using our free tool. This step-by-step tutorial shows you how to choose the right platforms, allocate your budget using the 50/30/20 rule, and build relationships with prospects over 3 months.What You'll Learn:• How to choose the right advertising platforms for your business type• Why you need to show ads 24 times across 3 different channels• How to allocate budget using 50% top funnel, 30% middle funnel, 20% bottom funnel• Why month 3 is when the magic happens with advertising results• How to track website visitors and attribution with proper tools• The biggest mistake people make with top of funnel advertisingCommon Problems This Solves:• Wasting money advertising on wrong platforms• Not knowing how much budget to allocate per platform• Expecting immediate results from advertising campaigns• Running ads without proper tracking and attributionChapters:0:00 - How to choose your business type for advertising0:30 - How to select the right advertising platforms for your customers1:15 - How to calculate monthly website visitors and average order value2:00 - How to allocate advertising budget across multiple platforms3:30 - How to use 50/30/20 budget allocation rule4:45 - How to plan for 3-month growth projections6:00 - How to create top of funnel ads that build relationships7:30 - How to set up middle funnel retargeting campaigns8:15 - How to design bottom funnel ads that convert9:00 - How to track website visitors and attribution properly4 Common Questions with Simple Answers:Q: How much should I spend on advertising each month?A: Set aside 5-10% of your revenue for advertising. If you make $20-40K monthly, budget $2-3K for ads across multiple platforms.Q: Which advertising platforms should I use?A: Choose 3 platforms where your customers actually hang out. Think about where they check family updates (Facebook), professional content (LinkedIn), and entertainment (TikTok).Q: When will I see results from my advertising?A: Month 3 is usually when the magic happens. It takes time to build relationships - expect zero to few conversions in month 1, some interest in month 2, and real results in month 3.Q: What's the biggest mistake people make with ads?A: Asking people to buy immediately in top of funnel ads. Instead, educate and provide value first. Don't ask them to click to your website until they've seen you multiple times.
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The BEST Advertising Tutorial For Beginners (New Update)
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