The Best Definition of Marketing with Seth Matlins (Forbes)

from Brandformance · host Pranav Piyush

Today’s guest is Seth Matlins. Seth is the Managing Director of the Forbes CMO Network. Seth is also a board member of the American Advertising Federation. He has held various executive positions at CAA, LiveNation, and more. Here are three things I learnt from Seth:Don't use celebrity and media just for the sake of it.How the CMO needs to become the CEO of the function and what that means. The best definition of marketing!

Episode metadata supplied by the publisher feed · Published May 9, 2024

Embed this episode

Attribution link and audio player

Ready to play

The Best Definition of Marketing with Seth Matlins (Forbes)

0:00 25:43

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

O Experimento com Guta Tolmasquim e Gabriel Mineiro O Experimento Branding e Growth têm uma certa rivalidade histórica. Cada um tende a trabalhar de forma isolada no marketing, disputar espaço, importância e orçamento. Para acabar com essa "tensão", Guta Tolmasquim - Fundadora do Purple Metrics - e Gabriel Costa (Mineiro) - Fundador do Merlin e Growth Leaders Academy - ícones de Branding e Growth respectivamente, se uniram para lançar O Experimento, o podcast que pretende fazer as pazes entre as duas áreas!O programa te convida a desafiar suas verdades absolutas, mostrando que as marcas só tendem a ganhar resultados mais expressivos com "brandformance". #PorTuPyme Brandformance AR "Achatemos la curva de la negatividad". Somos creyentes de la frase «En tiempo de crisis, hay oportunidades». Por ello, traemos un espacio para que emprendedores, Pymes y empresas medianas puedan hacer networking en streaming y dar a conocer su proyecto de forma gratuita. Te invitamos a achatar la curva de la negatividad y a motivar a otros emprendedores como nosotros. Do Change Marketing Now Matthias Riedl Welcome to Do Change Marketing Now – the podcast for marketers, founders, and brand builders who are tired of the same old playbook. Hosted by Matthias Riedl, CEO of DCMN and pioneer of Brandformance Marketing, this show is your backstage pass to bold strategies and smart leadership insights that actually move the needle.Matthias has helped over 400 digital brands scale with a unique mix of performance and brand thinking. Whether you’re building awareness, expanding internationally, or trying to break through a saturated market. He’s been there, done that, and is ready to share what works now.Each monthly episode delivers punchy perspectives and honest takes on modern marketing – from cutting through the noise to making people actually care about your brand.What to Expect:Monthly Drops: One high-impact episode per month, perfect for your commute, coffee break, or strategy reset.Brandformance-First: Deep dives into combining brand and performance for sustainable growth.Expert Inte

Frequently Asked Questions

How long is this episode of Brandformance?

This episode is 25 minutes long.

When was this Brandformance episode published?

This episode was published on May 9, 2024.

Can I download this Brandformance episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!