The BEST Instagram strategy for gym owners

What this episode covers

John Franklin (⁠https://twitter.com/johnisbuilding?la...) and Mateo Lopez are back with Cassie Day (https://www.instagram.com/cassiedayyy...) for a deeper dive into her killer content strategy that sells $85k/mo in training on Instagram. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. Show Notes: (00:00) Introducing Cassie (5:38) Cassie's social media strategy (9:43) Breaking down the content cycle (16:53) Why Cassie's content works well (21:45) How to build a content strategy for a gym (28:26) Getting coaches to create content (30:06) Selling through Instagram and marketing strategies (36:55) What's next for Cassie and her gym? (50:00) Cassie's final advice for gym owners (52:02) Managing a healthy work-life balance (58:44) Where to go if you want to find Cassie

Share this episode

Similar Episodes

EP 355 - BEING AN ART MODEL with Shadia Elise

Apr 20, 2026 ·57m

EP 354 - ANIMAL WHISPERING with NiloO Khodadadeh

Apr 13, 2026 ·59m

EP 353 - BEING A WORKING MOM with Ramona Shelburne

Apr 6, 2026 ·67m

PREVIEW: Shut Up Sasha & Joe Ep. 36 - "You're In My Seat"

Apr 3, 2026 ·3m

EP 352 - LONG-DISTANCE RUNNING with Jared Culp

Apr 1, 2026 ·62m

PREVIEW: Shut Up Sasha & Joe Ep. 35 - "AI don't like that"

Mar 26, 2026 ·4m

Similar Podcasts

Tales Of A Superstar DJ The Insomniac Spun seemingly out of nowhere from her complacent life in the corporate world, turned seemingly overnight from 16-Hour shift work and into the life of a literally starving artist and working musician, The Protagonist navigates her supposed rise to fame and superstardom on a journey through spiritual awakening, coming-of-age, and intimate self-realization--guided by an omnipresent force and equipped with the power of love, magic, and music. {Enter The Multiverse.} [The Festival Project] The Festival Project, Inc.™ is a multidimensional multimedia platform which encompasses exploratory and artistic social personifications and expressions on cosmic theory, spirituality, growth, health & wellness, philosophy and theoretic dynamics in entertainment such as music, design, film, television, radio, dance and festival culture, art, fashion, literature, and science. The Festival Project™ and its subsidiary Non-Profit, The Collective Complex © aims to challenge modern artistic and philosop Explicit Bitcoin Is Dead Trey Carson Welcome to Bitcoin is Dead, the ultimate Bitcoin variety show where host Trey takes you on a journey through the ever-evolving world of Bitcoin. Each episode brings new personalities, fascinating locations, and insightful conversations with politicians, educators, and innovators shaping the future of Bitcoin. Whether you're a seasoned Bitcoiner or just starting your journey, tune in for thought-provoking discussions, unique perspectives, and a deep dive into the ideas and people driving the Bitcoin revolution. Explicit Bitcoin Gateway Lea meakin Welcome to Bitcoin Gateway, the podcast where we dive deep into the world of Bitcoin, hosted by Lea Meakin. This show is for anyone who’s ever felt overwhelmed by the complex world of cryptocurrencies and wants a simple, straightforward explanation. Each episode, we’ll break down the basics of Bitcoin, explore its history, and discuss its potential impact on the future of finance. Whether you’re a complete beginner or just looking to expand your knowledge, Bitcoin Gateway is here to help you understand Bitcoin, one episode at a time. Explicit The Why We Fight Podcast with Justin Stamm Justin Stamm 🇩🇪🇺🇸 Philosophy nerd. Mafia geek. Geopolitical Blackbelt. Catholic. The Real Right. Mafia Show "Payola Creator"After spending many years of research & in person interviews with various figures in & around Organized Crime & Politics that I met through my mother Diana Newlin & her real world Godfather Mafia Boss Vincent "Jimmy Blue Eyes" Alo, I began a journey to tell these stories in Hollywood as a screenwriter on how to expose & fight back against the globalists that not only act like a Mafia but nearly always work with them. Explicit

Frequently Asked Questions

How long is this episode of Gym World Worldwide?

This episode is 59 minutes long.

When was this Gym World Worldwide episode published?

This episode was published on December 29, 2023.

What is this episode about?

John Franklin (⁠https://twitter.com/johnisbuilding?la...) and Mateo Lopez are back with Cassie Day (https://www.instagram.com/cassiedayyy...) for a deeper dive into her killer content strategy that sells $85k/mo in training on Instagram. P.S. If you...

Can I download this Gym World Worldwide episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.