The BEST Way to Use Social Media For Your Business

Apply for The Personal Trainers Business Incubator: https://zakkcolburn.typeform.com/to/UDoxri Instagram: https://www.instagram.com/zakkcolburn/ YouTube: https://www.youtube.com/c/ZakkColburn/videos The Journey Podcast: https://open.spotify.com/show/6T4hYvQB8CAVzpXn6tLzVm My Book Cutting Strings on Amazon:   https://www.amazon.com/gp/product/B0933MQRCZ?pf_rd_r=AKKS5XHRQV63Z1FVP9A7&pf_rd_p=5ae2c7f8-e0c6-4f35-9071-dc3240e894a8&pd_rd_r=972d9327-8a84-44ca-9bb1-a1fa78ec2cf2&pd_rd_w=oYdeY&pd_rd_wg=RZ2Xw&ref_=pd_gw_unk So how do you use Social Media to get generate MORE leads for your online business? I get this question a lot and while it might not be the easiest thing, it is relatively simple. Now within the online fitness scene, there are many different types of platforms you can utilize, so let’s break them down. TikTok is a GREAT app to grow a following on but a lot of your viewers there won’t convert to paying clients. There are a lot of young people on TikTok which is why conversion won’t be the best BUT getting a good following on TikTok will create secondary benefits that will grow your other pages. Now, obviously, you want to convert viewers into paying clients, and the best platform we have found that works for that is Instagram. Instagram is great for conversion because you can DM anyone which opens up a huge window of opportunity that other platforms do not allow. It’s these 1 to 1 conversations that allow you to build trust and have someone invest in your program. Facebook is great because you can utilize Facebook groups to grow your community and help foster relationships and accountability partners within your clientele.