EPISODE · Feb 10, 2026 · 9 MIN
The Big Brand Blueprint, with the author, Chris Willman
from The Strand Review of Books
Hello and welcome to Chris Willman, author of The Big Brand Blueprint – How startups and small businesses can win big. The book is all about scale, retention, conversion, acquisition, brand and strategy. Chris is also author of The Entrepreneurs Marketing Manual, and has many years of real-world experience as a director of marketing in tech companies, so he has form...The Big Brand Blueprint – How startups and small businesses can win big is a busy book full of direct, practical, honest marketing insights, and is - of course - available from Amazon and all good bookshops!https://www.amazon.co.uk/dp/B0GDMGK9T6 Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
Hello and welcome to Chris Willman, author of The Big Brand Blueprint – How startups and small businesses can win big. The book is all about scale, retention, conversion, acquisition, brand and strategy. Chris is also author of The Entrepreneurs Marketing Manual, and has many years of real-world experience as a director of marketing in tech companies, so he has form...The Big Brand Blueprint – How startups and small businesses can win big is a busy book full of direct, practical, honest marketing insights, and is - of course - available from Amazon and all good bookshops!https://www.amazon.co.uk/dp/B0GDMGK9T6 Hosted on Acast. See acast.com/privacy for more information.
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The Big Brand Blueprint, with the author, Chris Willman
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