The Biggest Marketing Mistake Photographers Make Every Summer (And How to Avoid It)

In this episode, I'm sharing some marketing strategies for photographers to keep bookings steady and avoid the common mistake of pausing efforts during busy months. A quick overview of what's discussed:The importance of consistent marketing efforts year-round, especially in summerHow to batch social media content in just two hours for the entire seasonUsing email marketing with just three scheduled emails over the summer monthsEngaging locally through vendor events, partnerships, and community involvementThe mindset shifts needed to maintain momentum during busy or vacation-heavy seasonsResources & Links:Market Like a Tog MembershipWatch on Youtube Free Pricing for Profit Formula — Make sure every package you sell is actually making you money 👉 https://brookejefferson.myflodesk.com/qs5nbikfbwMarket Like a Tog — Monthly marketing content and coaching so you always know what to post and say to book more clients 👉 https://brookejefferson.com/membershipFully Booked Method —  Go from inconsistent photography bookings and marketing overwhelm to a streamlined business with a calendar full of dream clients  👉 brookejefferson.com/fullybooked