EPISODE · May 15, 2026 · 33 MIN
The BIGGEST Mistake You’re Making in Your Messaging, Content, & Copy
from Lipstick Intuition: The Psychic Strategy Sessions · host Drea McGowan
Most business owners think burnout comes from working too much.But what if the real issue is WHO your business is built to support?In this episode, I’m breaking down why the level of client you market to changes the entire energetic, emotional, and financial experience of running your business.Because there’s a MASSIVE difference between👇🏻- speaking to beginners VS experienced buyers - attracting clients that need constant convincing VS clients that already value the work - building a business around “anyone who will pay” VS building a sustainable business around aligned clients I also use multiple real-life examples - from wellness coaches, doulas, and spiritual businesses - to show how your messaging directly shapes:- the type of clients you attract - your confidence as a business owner - your nervous system capacity - your long-term sustainability - and even your ability to scale without resentment or exhaustion If your business has been feeling heavier than it should lately…this episode will probably explain why.And if you’re ready to dive deeper into your messaging, copy, + content - that’s what we do together inside my Psychic Strategy Session 🔮✨www.lipstickintuition.com
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The BIGGEST Mistake You’re Making in Your Messaging, Content, & Copy
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