The Billion-Tonne Promise of Carbon Dioxide Removal Isn't Working Out | Ep244: Robert Höglund

This week on Cleaning Up, Michael Liebreich sits down with carbon removal insider Robert Höglund, CEO of Marginal Carbon, co-founder of CDR.fyi and architect of MilkyWire’s Climate Transformation Fund, for a deep dive into what’s working and what’s not in carbon dioxide removal and corporate climate action.Drawing on five years of hands-on experimentation funding everything from biochar to direct air capture and policy advocacy, Höglund challenges the dominant “speed and scale” narrative. Instead, he makes the case for a new phase: prove and learn. Together, Michael and Robert unpack why the highest-impact climate interventions are often the least measurable, why corporate net-zero targets are more conditional than we admit, and what it will actually take to make carbon removal credible, scalable, and worth paying for.Leadership Circle:Cleaning Up is supported by the Leadership Circle, and its founding members: Actis, Alcazar Energy, Davidson Kempner, EcoPragma Capital, EDP, Eurelectric, the Gilardini Foundation, KKR, National Grid, Octopus Energy, Quadrature Climate Foundation, Schneider Electric, SDCL and Wärtsilä. For more information on the Leadership Circle, please visit https://www.cleaningup.live.Links and more: Marginal Carbon: Marginal CarbonCDR.fyi: https://www.cdr.fyi/MilkyWire Climate Transformation Fund: https://milkywire.com/Carbon Gap: https://carbongap.org/Julio Friedmann on Cleaning Up: https://youtu.be/DX7k6qnTxE8