The Blueprint for Creating Viral Content

Husband-and-wife internet sensations Steve and Lisa Costa have hundreds of thousands of followers on social media thanks to their clever – and often hilarious – viral videos. They’re giving you the inside scoop on how they create content, how they monetize it, and how you can start doing it right now.If you enjoy this episode, please consider leaving a rating and a review. It makes a huge difference in helping us spread the word about the show.Thanks for listening! To join our #POSITIVITY community or to learn more about Moshe, visit https://linktr.ee/moshepopackTopics:2:00 – The moment they decided to press “record” and become content creators.4:30 – How they’ve thrived as a couple, and kept it fun, for over 20 years.5:30 – How Steve and Lisa initially went viral, and how their lives subsequently changed.9:15 – Their children help them edit their videos … and can be their toughest critics.11:05 – Why Steve and Lisa think it’s important to shoot fitness videos for their fans. 16:00 – Do they bicker when shooting their videos?18:00 – How to monetize being a digital content creator.20:30 – Securing endorsement deals as a content creator.22:10 – Practical tips on how you can overcome being camera shy.26:00 – Different types of videos fare better on different platforms.