EPISODE · Jun 4, 2026 · 42 MIN
The Brain Before the Inbox
from Rethink Association · host rethinkassociation
What if your members are telling you exactly what they want - and not with words?Carlos Cardenas joins Sharon and Aimee to explore neuromarketing, behavioral economics, and AI through the lens of association strategy. Together, they challenge listeners to rethink the role of surveys, retention campaigns, and even data itself - and consider what member behavior may be saying all along.
What this episode covers
What if your members are telling you exactly what they want - and not with words?Carlos Cardenas joins Sharon and Aimee to explore neuromarketing, behavioral economics, and AI through the lens of association strategy. Together, they challenge listeners to rethink the role of surveys, retention campaigns, and even data itself - and consider what member behavior may be saying all along.
NOW PLAYING
The Brain Before the Inbox
No transcript for this episode yet
Similar Episodes
Nov 13, 2020 ·10m
Oct 26, 2020 ·16m
Oct 21, 2020 ·10m
Aug 17, 2020 ·10m