The Brewstorm Episode 7: Is TikTok Just Hype or Can It Actually Be Used to Recruit Students? episode artwork

EPISODE · Sep 7, 2022 · 46 MIN

The Brewstorm Episode 7: Is TikTok Just Hype or Can It Actually Be Used to Recruit Students?

from Higher Ed Pulse · host Dan Bonner, Shane Kehl, Zach Busekrus

We have hot takes galore this episode!The biggest one "TikTok for higher ed is just a hype train." Can it actually be used to recruit students? What should be measured? And what does it take to actually make good TikToks on a consistent basis? Check out this episode and give us your thoughts on the world of TikTok in the higher ed space. If you would prefer to watch as these three brainstorm, discuss, and laugh, please head over to the Enrollify YouTube Channel and hit that Subscribe button today! This episode is brought to you by Doubletake - Doubletake is a team of experts in swag for higher education.  From acceptance packages, to prospective student mailers, to admitted students gifts, to admissions fair takeaways, to branded student care packages, Doubletake provides all the creative promotional products and branded merchandise colleges and universities need to elevate your brand, make an impression on students, combat summer melt, and promote school spirit. Convert prospects into applicants, applicants into students, students into raving fans, and alumni into lifelong brand ambassadors with the help of Doubletake.The Brewstorm is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Teirs, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!  - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Sep 7, 2022

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TikTok is exploding in popularity, but is it a tool that higher ed can actually leverage, or just another distraction in the marketing pie?

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The Brewstorm Episode 7: Is TikTok Just Hype or Can It Actually Be Used to Recruit Students?

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