The Brutal Truth About Brand Building in 2026

Brand building in 2026 isn’t about louder ads, more content, or chasing every new platform, it’s about clarity, consistency, and execution at speed. In this episode of What’s the Point Podcast, we sit down with Brandon Gabay, VP of Marketing at Batbox, to unpack the real, unfiltered truth behind building a modern brand. From leading a high-growth brand with a lean team to using social media, AI, and trend awareness without losing authenticity, Brandon shares what actually works, and what most brands are getting wrong.This conversation is for founders, marketers, and business owners who want to stop guessing and start building a brand that lasts.Subscribe & Follow Us:  Instagram - https://www.instagram.com/thepointgroup/ LinkedIn - https://www.linkedin.com/company/the-point-group/ Facebook - https://www.facebook.com/ThePointGroup Website - https://thepointgroup.com/