EPISODE · Feb 24, 2026 · 8 MIN
The Bulldoze Cycle: Why Women Entrepreneurs Burn It Down Too Fast
from Beyond Product Management
You check the numbers. They’re not where you wanted them to be.And suddenly your brain says: “Maybe I’m not cut out for this.”In this episode, Heather Miller breaks down what she calls the Bulldoze Cycle — the pattern where one disappointing result turns into questioning your capability, your offer, or your entire business.You’ll learn:The difference between the Identity Spiral and CEO-level evaluationWhy women entrepreneurs often internalize business feedback as personal failureHow small shifts (title, pricing, positioning) can change everythingWhy iteration compounds — and erasing resets you to zeroBefore you pivot, panic, or polish your resume, ask a better question:What did the market just teach me?You’re probably not at zero. You’re likely at the 50-yard line.PDRM Consulting's mission is to help businesses reduce risk, specifically in the fields of Cybersecurity and Product Management.Heather bridges the professional development gap in the corporate space by empowering growth-driven product managers to transition into strategic, results-oriented leaders. By focusing on enhancing key skills and decision-making capabilities, she helps them accelerate their leadership journey, achieve measurable outcomes more quickly, and excel in driving product success. Her approach ensures they thrive in their roles and unlock their full potential as impactful servant leaders within their organizations.You can follow us for more daily content:Instagram: @pdrmconsultingLinkedIn: https://www.linkedin.com/company/pdrm-consultingJoin our Newsletter:https://solitary-block-17987.myflodesk.com/ofo6k6a0f9
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The Bulldoze Cycle: Why Women Entrepreneurs Burn It Down Too Fast
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