The Business of a Good Time: Behind the Scenes of Profitable Events

What does it really take to pull off a successful festival?In this episode, we sit down with one of the masterminds behind northern Michigan favorites, Flapjack & Flannel and Suds & Snow, to go beyond the beer, wine, and flannel, and into the real story behind the scenes.From early financial risks and unexpected costs to what actually makes these events profitable, we’re breaking down the numbers, the lessons learned, and the moments that almost made him walk away. If you’ve ever thought about starting your own event, side hustle, or business, this one’s packed with real talk you won’t hear anywhere else.