The Business of Fitness - Running a Yoga Studio IRL and On-Line with Sue Amato

What is it like to open a yoga studio? How does one go about gaining clients? This week, Molly interviews Sue Amato. Sue is a co-founder of Valley Om, an in-person AND virtual yoga studio. Located in the industrial district of Easton, Pennsylvania, the studio boasts comfort and functionality. Starting this business with her best friend and just months before a global pandemic, Sue has lots of insight to share. She talks about how she works to keep her friendship at the forefront of the business partnership and how the duo adapted to the ever-changing climate of in-person events. If you're thinking about a business in the yoga sphere, this is the episode for you. Follow Sue on Instagram @SueAmato and visit the Valley Om website at https://www.thevalleyom.com/FeistyFest Info: https://livefeisty.com/events/feisty-fest/Courses and Coaching: https://livefeisty.com/courses/Sign up to Receive The Feisty Women's Performance Newsletter:Feisty Women's Performance Newsletter: https://livefeisty.com/newsletters/feisty-womens-performance/Follow us on Instagram:@feisty_womens_performanceSupport our Partners:Momentous: Head to https://www.livemomentous.com/ and use promo code PERFORMANCE for up to 35% off your first orderWahoo: Learn more about Wahoo Fitness Products at: https://wahoofitness.pxf.io/0GAByRTifosi Optics: Use code FEISTY2026 for 20% off at https://tifosioptics.com/Hettas: Use code STAYFEISTY for 20% off at https://hettas.com/ Orca: Use the code FEISTY15 for 15% off at https://orca.avln.me/c/HzUkzIfxsmYo