EPISODE · Aug 23, 2022 · 48 MIN
The Business of Games
from The Unofficial Shopify Podcast · host Tim Swindle, Scott Robinson, Kurt Elster
Scott Brown & Tim Swindle are the creators of PaddleSmash, a new outdoor active game that combines elements of Pickleball and Spikeball.Scott Brown is the co-founder of Marbles: The Brain Store, a retail concept focused on building better brains through play, which eventually grew to 40 stores, a website, a catalog business and a proprietary product division.Tim Swindle created Utter Nonsense, an entertaining card game that was quickly carried by several retailers and ultimately within all 1,800 Target stores. Utter Nonsense was acquired in 2017 by private equity backed, PlayMonster.What did the learn and where are they going? Today is all about product development in the toys & games space.Show LinksPaddleSmashTina Seelig: Can We Control Our Own Luck?Kickstarter: Utter NonsenseSponsorsFree 30-day trial of Zipify OCU - To get an unadvertised gift, email [email protected] and ask for the "Tech Nasty Bonus".Back up your store with RewindTry Bold Product Upsell, free trialPrivy: The Fastest Way To Grow Sales With Email & SMSNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
What this episode covers
How two toy & game entrepreneurs use trends to create hit products.
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The Business of Games
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