The Business of Mostly Metrics. Part I. episode artwork

EPISODE · Mar 15, 2025 · 14 MIN

The Business of Mostly Metrics. Part I.

from Run the Numbers · host CJ Gustafson

Welcome to the first episode on The Business of Mostly Metrics.The CFO became a CEO. Pretty wild. The CEO of me.During this series we’ll cover the following topics:* Writing your story in reverse, which is what today is about* How I lost $209,640 of my own money trying to start a marketplace business* Quitting a job to be able to keep writing, leaving a million dollars of equity on the table, and getting my first CFO job* Decoding my timeline from 0 to 50,000 subscribers and the tactics I used along the way to keep stacking wins* How I monetize my business across sponsorships, paid subscriptions, and events* Starting the podcast and climbing the guest ladder* Where this might all go next* And if you’re,, lucky I’ll tell you how much this business makesSo let’s go back through all these things that I’ve done to get to this point. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

Welcome to the first episode on The Business of Mostly Metrics.The CFO became a CEO. Pretty wild. The CEO of me.During this series we’ll cover the following topics:* Writing your story in reverse, which is what today is about* How I lost $209,640 of my own money trying to start a marketplace business* Quitting a job to be able to keep writing, leaving a million dollars of equity on the table, and getting my first CFO job* Decoding my timeline from 0 to 50,000 subscribers and the tactics I used along the way to keep stacking wins* How I monetize my business across sponsorships, paid subscriptions, and events* Starting the podcast and climbing the guest ladder* Where this might all go next* And if you’re,, lucky I’ll tell you how much this business makesSo let’s go back through all these things that I’ve done to get to this point. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

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The Business of Mostly Metrics. Part I.

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This episode was published on March 15, 2025.

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Welcome to the first episode on The Business of Mostly Metrics.The CFO became a CEO. Pretty wild. The CEO of me.During this series we’ll cover the following topics:* Writing your story in reverse, which is what today is about* How I lost $209,640 of...

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