EPISODE · Jun 4, 2025 · 17 MIN
The business of not dying
from Business Daily · host BBC World Service
Is longevity the next growth industry? We look at why billionaires are betting on 'rejuvenation' tech and whether any of this could help more of us live beyond 100. We meet the entrepreneurs selling 'superfoods', personalised health plans, and longevity consulting, hoping to cash in on a longer life. Their methods are unproven and sometimes extreme, but could the billionaires be on to something? If you would like to get in touch with the show, please email: [email protected] and produced by Thomas Mason (Picture: A silhouette of a man stargazing under a clear, starry night sky with the Milky Way visible. Artistic composite. Credit: Getty Images)
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The business of not dying
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