The Business of Remembering the Dead with Artem Manilov

This week on Call Your Publicist, we sit down with Artem Manilov, Founder and CEO of Tending, the first national service dedicated to headstone restoration and grave maintenance in the United States.Artem and his brothers built Tending after realizing something surprising. Nearly every part of modern life has moved online. Groceries, transportation, healthcare, even financial planning. Yet caring for the physical places that hold our memories has remained inconsistent, outdated, and difficult for families to manage, especially when they live far away.In this episode, Artem shares how they turned that realization into a tech-enabled service helping thousands of families preserve and care for the places connected to their loved ones. We talk about building a mission-driven company, scaling a service-based platform across the country, and what it takes to create a business around something as personal as memory.This conversation is about identifying overlooked problems, building infrastructure around compassion, and using technology to modernize services people quietly rely on.🎧 Listen now on YouTube, Spotify, or Apple Podcasts.