The Business of Tourism with Lauren Bennett McGinty

from Growing Destinations · host Experience Rochester

Lauren Bennett McGinty is one of Minnesota's biggest cheerleaders. It's no surprise, since she heads up Explore Minnesota, the state's official tourism booster. Tourism is big business for Minnesota, with direct impact of more than $13 billion, and leisure and hospitality is the 4th largest industry for employment in the state. With increased competition, Lauren says it's time for Minnesota to up its game. Lauren shares her vision for Minnesota to be a top 10 destination and what it will take to get there. Explore Minnesota Tourism Experience Rochester, MN

Episode metadata supplied by the publisher feed · Published Mar 16, 2023

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The Business of Tourism with Lauren Bennett McGinty

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