The Business of Travel: Marketing, Funding, and the Future of Ohio Tourism

In this episode, host Jarrod A. Clabaugh, CAE, sits down with Melinda Huntley, executive director of the Ohio Travel Association, to explore her journey in the travel economy and association management. They discuss how early engagement with associations shaped her career, the impact of federal funding cuts on Ohio tourism, and the challenges of economic uncertainty. Melinda also highlights the power of partnerships, strategic marketing, and collaborative storytelling in driving success for the travel industry and nonprofits alike. This episode is sponsored by Clark Schaefer Hackett Business Advisors. OSAP Observations is produced by Association Briefings.