The Business Side of Medicine: Building a Profitable Wellness Practice

In this episode, I sit down with Jody Layne to unpack what really makes a medical practice successful. We talk about pricing mistakes, why workforce culture drives growth, and how her POWER framework helped scale a small hormone clinic from $500K to $4.2M. If you're a provider entering the wellness space, this is your business roadmap.- - - - -About the Guest:Jody Layne is the founder of Accelerated Medical Practices and a former COO of a successful hormone clinic, which she helped scale from $500,000 to $4.2 million in revenue. With a background in marketing and business operations, she now teaches wellness providers how to build profitable, patient-centered practices through structured systems, culture development, and strategic growth planning.- - - - -Social Handles:Website: https://acceleratedmedicalpractices.com/Instagram: https://www.instagram.com/acceleratedmedicalpractices/Facebook: https://www.facebook.com/acceleratedmedicalpracticesYoutube: https://www.youtube.com/@AcceleratedMedicalPractices- - - - -This podcast is brought to you by Access Medical Labs. Claim 10% off your first invoice here: ⁠⁠⁠⁠https://lp.accessmedlab.com/getstarted⁠⁠⁠⁠.- - - - -Connect with Dr. Ivan RusilkoInstagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/drivanrusilko/?hl=en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/ivanrusilko/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DISCLAIMER: The content herein is for educational and entertainment purposes only, containing opinions of the participants, and is not a substitute for professional medical advice, diagnosis, or treatment. Consult with a qualified healthcare professional for specific questions or concerns and dial 911 in case of a medical emergency. Never delay seeking nor disregard medical advice because of information shared herein.Please be aware that different healthcare providers may have varying approaches to lab testing and interpretation. The selection of specific tests, methodologies, and treatment recommendations can differ based on the provider’s training, experience, and the individual needs of the patient. Providers should always use their best clinical judgment when making decisions for patient care.MUSIC CREDITSIntro & Outro MusicSong: “Exciting” by HitsLabLicensed via: Envato ElementsLicense Code: FRDG5LAYC2Item URL: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://elements.envato.com/exciting-CN8759T⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠License Certificate: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://drive.google.com/file/d/1alXX0Hc-ltCX8I3diCH9NfZmKSlgwQjJ/view?usp=sharing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Envato Support: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://help.elements.envato.com/hc/en-us/requests/new⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Song: “5 Please Don't Go”Artist: Alex MakeMusicVerification Link: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazam.com/song/1714682478/5-please-dont-go⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Note: This track shows differing artist listings across platforms, and we are addressing this with licensing partners.- - - - -PODCASTThank you for listening.Please subscribe and share.This podcast is produced by DrTalks.comhttps://drtalks.com/podcast-service/