The challenges of starting a business & How electronic billlboard have evolved - Guest Co-Founder Lumo Digital Phil Clemas

Today we are lucky to chat with Phil Clemas the Co-Founder of Lumo Digital, one of the SME&E Festivals' awesome partners. We chat about how electronic billboards can positively impact a business. What key messages you need on a billboard to ensure you get an ROI. How billboards can grow brands. Once you listen to this podcast, you'll have a in-depth understanding of how a billboard can benefit you! We then move into how Lumo was developed, the challenges they faced, and advice for a person with a business idea and not yet started. Why having realistic expectations with your finances from day 1 is important. Thank you Phil for your time, it was really fun!!! Special thanks to DHL who helped deliver this podcat to you! www.nzsmeefestival.com