The Change Playbook: Internal Comms Leaders in 2025

This is a rapid-fire, real-time episode designed for Heads of Internal Communications & Change Management who are facing massive shifts in how organizations engage, inform, and align employees. Inspired by Marketing for the Now, we’ll tackle what’s changing this very moment and how leaders must adapt—fast."Quiet Cutting" & Employee Distrust – The impact of workforce changes on internal brand perception.Real-Time Leadership Visibility – Why employees expect CEOs to communicate like influencers.The Evolution of Town Halls – Why static, one-way comms are dead & what’s replacing them.Crisis Comms in the Viral Era – How to manage internal narratives before they go external.