EPISODE · Apr 7, 2026 · 2 MIN
The Changing Impact of Consumer Reviews
from WJR Business Beat · host Jeff Sloan
One of the most powerful assets an e-commerce platform can have these days is positive customer reviews to offer those who are considering a purchase on your site. The confidence it takes to close 'em is so powerful, in fact, that you simply can't compete as an e-commerce platform favorably today without offering third-party reviews as a guidepost and as a driver that moves potential purchases to sales. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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One of the most powerful assets an e-commerce platform can have these days is positive customer reviews to offer those who are considering a purchase on your site. The confidence it takes to close 'em is so powerful, in fact, that you simply can't compete as an e-commerce platform favorably today without offering third-party reviews as a guidepost and as a driver that moves potential purchases to sales.
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The Changing Impact of Consumer Reviews
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