The Changing Nature of Crisis Management with Molly McPherson

from The Crux of the Story · host Gary Sheffer and Mike Fernandez

What defines a “crisis” in 2024? Crisis consultant Molly McPherson joins The Crux to discuss the evolution of reputation and crises. From working in the “crisis cauldron” that is FEMA to her hugely popular TikTok posts on high-profile crises, Molly has become a leading and insightful voice in what it take to manage crises in a volatile environment. Plus, she’s a Boston University College of Communication grad!

Episode metadata supplied by the publisher feed · Published Jan 28, 2024

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The Changing Nature of Crisis Management with Molly McPherson

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