The CMO of Opella Claudine Patel at BrandWeek | CMOWeekly

We've got an absolute powerhouse joining us today. Claudine Patel is the Chief Marketing Officer of Consumer Healthcare North America out of Opella. If you've ever read about a product like Icy Hot, Goldman, or XYZ, all you felt were impacts. She's the mastermind behind some of the most iconic consumer healthcare brands, leading integrated marketing strategies that connect with shoppers, healthcare professionals, and everyone in between. But Claudine's Journey didn't just start with Opella. Before taking the reins, she was the CMO at Post Consumer Brands, where she gave household names like Pebbles and Grape Nuts a fresh, innovative spin. Before that, she was driving the marketing ship by Reckitt, putting brands like Mucinex and others on the map with groundbreaking campaigns ranging from health care to breakfast cereals. Claudine has done it all, and she's done it with style. Today, she's here to share her insights with us and a few secrets from her time in the marketing world.