EPISODE · Nov 4, 2011 · 28 MIN
The Cocktail Napkin 47: Creative Aversion Therapy - Video
from The Cocktail Napkin Videos · host Jeremy Fuksa
The Industrial and Labor Relations School at Cornell University published a study on human response to creativity. Apparently even though we value creativity and innovation, truly novel and innovative ideas turn our stomach. My friend Jacob Edenfield and I discuss how knowledge work can be aversion therapy against this. Recorded live with video.
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