The Colour of Influence

from Marketing: Global Edition · host Jasmine Montgomery, Piers Guilar

Does colour matter in branding? Is blue really the colour of trust? Is yellow cheap? Is red powerful? Why are there no pink banks? Is colour art or science? In this episode Piers and Jasmine debate the role of colour in branding.

Episode metadata supplied by the publisher feed · Published Jul 10, 2025

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The Colour of Influence

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This episode is 15 minutes long.

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This episode was published on July 10, 2025.

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