”The common ground we have is, ’Joe went to Cornell. He must be OK.’” – Joe De Sena, Founder and CEO of Spartan
Episode 12 of the Launch Stories: The Global Startup Podcast podcast, hosted by Hosted by Zoltan Vardy, titled "”The common ground we have is, ’Joe went to Cornell. He must be OK.’” – Joe De Sena, Founder and CEO of Spartan" was published on March 8, 2022 and runs 45 minutes.
March 8, 2022 ·45m · Launch Stories: The Global Startup Podcast
Summary
On this episode of Launch Stories, my guest and fellow Cornellian Joe De Sena ’90 – founder and CEO of Spartan – shares how his path from Ithaca led him to creating the world’s leading endurance sports brand with a community of over 10 million athletes globally. He talks about what coming from a family that didn’t attend college and being accepted to Cornell after this fourth attempt taught him about persistence, how what he learned on campus made him a better entrepreneur and how he has applied these experiences to creating the ‘Louis Vuitton of hard stuff.’
Episode Description
On this episode of Launch Stories, my guest and fellow Cornellian Joe De Sena ’90 – founder and CEO of Spartan – shares how his path from Ithaca led him to creating the world’s leading endurance sports brand with a community of over 10 million athletes globally. He talks about what coming from a family that didn’t attend college and being accepted to Cornell after this fourth attempt taught him about persistence, how what he learned on campus made him a better entrepreneur and how he has applied these experiences to creating the ‘Louis Vuitton of hard stuff.’
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