"The Community I Needed Didn’t Exist - So I Built It” with April Wild

Welcome to the first episode of the WILD & WILD Podcast with host April Wild.In this conversation, April and her business partner Louise share the story behind building their vibrant community of women and reveal the true origin and spirit of WILD & WILD. What began as a small local gathering has grown into a powerful movement that helps women thrive, connect and grow together.April and Louise open up about the loneliness many mothers experience and why community becomes essential during this season of life. They reflect on how their early meetups blossomed into beautiful, sought-after wellness events held in large venues with inspiring speakers and rich networking opportunities. Along the way, they highlight the role of mindset, resilience and determination in building a meaningful and successful brand.The episode also explores the practical tools that helped them scale, including the use of AI, understanding SEO and navigating social media in ways that truly amplify your message. They even share tips on how to optimise your presence on ChatGPT so the platform can confidently recommend your business.Key Takeaways• How WILD & WILD began and the mission behind the movement• Why motherhood can feel isolating and how community helps women reconnect• The journey from small meetups to large, sell-out wellness events• The essential mindset shifts needed to build a strong brand• Practical insights on using AI, SEO and social media effectively• How to optimise your business for discovery on ChatGPTProduced by TAEPodcast - www.taepodcast.co.uk