The Competitive Advantage of GenAI and CX, with CXOTalk Podcast Host Michael Krigsman

Joe Walsh, VP of Global Marketing at GoTo, discusses AI and customer experience with Michael Krigsman. As the founder and host of the widely acclaimed CXOTalk podcast, Michael shares how companies of all sizes can delight customers with Generative AI, stressing the importance of AI being seamless and invisible to customers. Together, Michael and Joe discuss the importance of trust, transparency, leadership buy-in, and high-quality data in deploying AI effectively. The episode also explores how AI can offer SMBs an edge. Keep the convo going! Join us live on June 17 for GoFurther, a virtual event experience: https://www.goto.com/resources/gofurther-event-registration Connect with GoTo: https://www.linkedin.com/company/GoTo Learn about GoTo: https://www.goto.com Follow Michael Krigsman: https://www.linkedin.com/in/mkrigsman Learn about CXOTalk: https://www.cxotalk.com

What this episode covers

Joe Walsh, VP of Global Marketing at GoTo, discusses AI and customer experience with Michael Krigsman. As the founder and host of the widely acclaimed CXOTalk podcast, Michael shares how companies of all sizes can delight customers with Generative AI, stressing the importance of AI being seamless and invisible to customers. Together, Michael and Joe discuss the importance of trust, transparency, leadership buy-in, and high-quality data in deploying AI effectively. The episode also explores how AI can offer SMBs an edge.Keep the convo going! Join us live on June 17 for GoFurther, a virtual event experience:https://www.goto.com/resources/gofurther-event-registrationConnect with GoTo:https://www.linkedin.com/company/GoToLearn about GoTo:https://www.goto.comFollow Michael Krigsman:https://www.linkedin.com/in/mkrigsmanLearn about CXOTalk:https://www.cxotalk.com

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This episode was published on June 6, 2025.

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