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EPISODE · Apr 26, 2021 · 24 MIN

The Complete History of Branding

from UX Design Huddle · host Design Huddle Podcast

In this episode Mustafa takes us through the history of branding, which he has written about on his blog. The term branding comes from the Old Norse “Brandr” which means to burn. Cattle, slaves, timber and crockery were burnt or branded with the markings or symbols of the owner using a hot iron rod. The concept of branding was essentially to depict ownership, in particular things which had value, this practice dating back to 2000BC. The transition from “This belongs to me, so leave it…” to “This was made by me, so buy it” started to evolve in the 1800’s. Article https://www.designtoday.info/brand-new-the-history-of-branding/

Episode metadata supplied by the publisher feed · Published Apr 26, 2021

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The Complete History of Branding

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