The Concierge Mindset - Burak Ipekci

In this episode, Burak Ipekci, the Head Concierge at The Royal Horseguards Hotel and General Secretary of Les Clefs d'Or International, shares his case for why the hospitality industry is splitting into two distinct businesses, and why only one of them can justify calling itself a hotel. He explains the "concierge mindset" as a philosophy that should run through every role, why emotional engagement is the only thing that justifies a premium ADR, and why teams that don't feel welcomed at the door will never make guests feel welcomed either.Watch our full conversation here on YouTubeMore in with Burak:What It Takes to Earn the Golden Keys - Burak IpekciHire For The Spark - Burak IpekciEnergy Fit - Burak IpekciMore podcasts with Burak:Mauricio Schuler: Concierge - The Beating Heart of HotelsTravel Trends Podcast: Special Hospitality Series: Inside Les Clefs d'Or with Burak Ipekci & Future Trends in Luxury Travel A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands